How NOT To Do Guerrilla Marketing

Pat and James will begin using low-cost merch to drive high-value social media marketing (Hint: “Can you find our coaster or sticker in your city?” as Instagram meme) but things go a little awry for Pat.

Questions for You:

1. How do you market yourself as a creative?

2. Have your promotional efforts every backfired?

3. What’s the best marketing you have ever done?

Segment Links:

Worst Guerrilla Marketing Fails

What is Guerilla Marketing? Examples?

Guerrilla Marketing for Music

Jaw Dropping Guerrilla Marketing Ideas (check out #4!)

Successful coaster drop at St. Augustine’s, Vancouver