Financially, 2024 has been a weird year for your Gifted Underachievers. James reflects on what he learned from previous setbacks (the 2008-09 recession and getting stiffed on a meaningful invoice in 2022-ish), and Pat describes what she could have done differently this year. The big takeaway: It important to think big-picture when you respond to setbacks, and there are ways to reduce the impact of external forces before they wreak havoc on your income.
Questions for you:
What do you do when setbacks happen in your creative or creative-adjacent work?
Have you ever found an upside to panicking?
What snacks would you have in your break room?
Segment Links:
Recession proofing your creative business (long one):
How to build a high-converting sales funnel:
Creatives after the crash (article):














